The real (and hidden) key to succeed with buyers

SUCCESS OF THE MONTH

I had a call this week with one of our vendors. We have connected his brand to so many department stores but had an agreement that once connected – he will be taking the lead and communicate with them by himself.

We see most of our brands getting their foot in 3-5 retailers within a few months, but this guy was amazingly getting orders one after the other in no time, and I was curious what makes his brand so successful.

It took half an hour of a call to understand 2 key points that brought the success, and as we constantly learning and improving I was open and happy to learn:

• ✅ He insisted to make a private correspondence with buyers, so that no one else will be cc’d or involved. That gave the buyers confident and an intimate feeling the lead to trust.

✅ He always focuses on the best sellers of his brand. There are many more SKUs but he simply spots the ‘hero SKUs’ all the time.To sum it up: nothing is so special in the brand! It’s his attitude that made the big difference.

As I am writing these lines, I received another 3 purchased orders for him.

As soon as it’s available, I will share with you a video testimonial from him.

TYPICAL QUESTIONS FROM SMALL RETAIL BUYERS

We received this email a few days ago:

✅ You don’t need a physical presence in brick-and-mortar stores to start working with them. I’ve seen this happen repeatedly.

✅ Payment terms for small retailers like this would be short, typically no more than Net+10.

✅ Ship from your warehouse in the US. If your inventory is on Amazon FBA, you can mention that; they understand what it means.

✅ Store training can always be conducted remotely, making it easy.

✅ Minimum order for free shipping is tricky. You want the volume, but more volume means higher shipping costs. The best approach is to ask them about their typical opening order volume.

✅  A very frequent question is about your ‘hero SKUs.’ They often want to know these and, in many cases, end up purchasing other SKUs as well.

🚨 ATTENTION SELLERS 🚨

I’ve spent over 20 years selling products to retail buyers, generating over $15M annually. I’ve also helped Amazon and e-commerce sellers for 7 years. Now, I’m sharing my secrets in a new mini-course on Udemy! Together with Norm Farrar and Aaron Harbidge that are brining decades of experience not only in retail industry but also in all other relevant fields.

📚 Course Highlights:

✅  Pricing strategies

✅  Retail packaging tips

✅  Crafting the right catalog

✅  Effective email communication

✅  Building strong branding

✅  Video call techniques

🔥 Only $109 🔥

Don’t miss out on this opportunity to take your business to the next level!

WHAT HAVE YOU MISSED LAST WEEK?

PROBOXX – FREIGHT FORWARDING

What can you expect from us?

✅ Cutting-Edge Technology: Access our intuitive portal for transparent visibility into your shipments at any time.

✅ Responsive Customer Service: Enjoy personalized support that places your needs as a seller at the forefront.

✅ Expanded Warehousing: Benefit from our network of warehouses strategically located across the United States, facilitating efficient inventory management.

✅ Competitive Pricing: Take advantage of our budget-friendly rates tailored to your specific needs.

Sign up below and claim an exclusive $300 discount on shipping with Proboxx!

INTRODUCING RETAIL EMPIRE’S LATEST COLLABORATION WITH HELIUM 10

AAFES, A RETAILER WITH OVER 4,000 STORES, IS LOOKING FOR CELLPHONE ACCESSORIES

RETAIL NEWS

Kohl’s (1100 stores) announces locations of 200 Babies R Us shop-in-shops

The move gives the department store chain another store-in-store partnership alongside Sephora (who did something similar).

A few years ago, Toys r Us went out of business. But only they got back to business, they are growing and even partnering with other retailers.

Big thanks to all those who joined our silent WhatsApp group , we are excited to share with you more and more knowledge and real time requests from many buyers. Let’s make this happen together!